This month, in the spirit of this blog’s name, we’ll look at mobile data. And by mobile data, I mean literally putting your data on a truck and sending it down the highway! Interested? Continue reading
It is almost spring of 2016, nearly a quarter century after what was one of the most significant events in cell phone history. Continue reading
An infographic that illustrates the dramatic reduction in the weight of the mobile phone since 1946.
What is the unique value that HTML5 brings to the world of multi-platform mobile apps? In this article, I will highlight 21 features of the HTML5 spec that every web developer should know about. Continue reading
I recently published the Kindle edition of my book on mobile technology.
Normally this activity should have been a breeze given the excellent online tools provided by Amazon Kindle Direct Publishing (KDP as it’s lovingly called by ebook authors).
If your manuscript is a Microsoft Word document, all you need to do is upload it on KDP and KDP’s online converter will convert it into the Amazon eBook format (.mobi). It will also let you preview it using their online previewer, and you are good to go.
Alas, not so for me. Continue reading
Everything you want to know about mobile technology in one book
I am back after a long break, and with a new book out on Amazon.
It’s called “An Illustrated Guide to Mobile Technology“.
Here’s the Amazon URL:
http://www.amazon.com/dp/1508496129
And here’s my book’s website:
http://sachindatebook.wix.com/mobile-technology/
Do check it out! and happy reading!! 🙂
More and more companies are choosing to go the HTML5 route for developing their mobile apps. The prospect of covering multiple mobile OSes with one codebase is indeed quite tempting. There are cost efficiencies to be gained from the “build-once-port-everywhere” approach, not to mention the convenience of maintaining a single codebase and the ability to push an update to all platforms in one shot, among other things.
But hold your horses. There are pitfalls you need to guard against. The first pitfall is one of combinatorial explosion! Let me explain what I mean… Continue reading
Sometimes when I visit my neighborhood green grocer or the medical store, I see a sales representative standing by the counter taking down sales orders for products from the store owner and telling him about new products that are available.
Until around five years ago the sales guy used to have a notebook and pen with him to take down sales orders and he would have a ream of printed sheets of what I assume was dealer stock. These days the sales guys have mostly done away with the paper based method in favor of 10 inch mini-laptops that are tethered to a USB broadband stick that they use for entering orders, checking stock and looking up data for new products and offers.
There is a good chance that five years on the sales guys are likely to stop coming all-together. Here is why:
I bought an iPad at a local family owned electronics store in Mumbai recently and in the process had a fantastic experience that really hit home the point on ROI in mobility.
I selected the iPad I wanted, I started walking towards the cash register and the power went out in the entire block.
If you are serious about selling something today, you are probably trying to sell it in more than one place. If you have a physical store you are selling it there, you probably also have a web store, and a mobile store, and a call center, maybe even a door to door selling strategy run by agents.
A classic example is the airline industry. An airline today sells the exact same airplane seat on their own website, through their mobile store front, at the ticketing window at airports that they fly to, via their call-center, on third-party online travel portals, and via travel agents operating out of physical offices that are connected to the airline’s central reservation system!
You have obviously invested serious money into these channels. How do you know if your investment in any of these channels is generating additional revenue? How can you tell if your investment in the mobile app you got done has generated a return?
All Things Mobile 